Endgame in "proper" MMORPGs means generally maximum level, relatively best gear and capability to do the top content - usually raiding.
When I say I have 7-8 endgame characters in several games I am talking about well equipped raiding characters who are done with leveling and questing, have reputation/achievements/whatever grind, mostly done and nothing much to do but raid the hardest group content.

What end game in Evony means beats me though...